Many companies wanting to enter the world of social networks make the mistake of creating a Facebook profile instead of a Fan Page, perhaps because they still do not know the benefits obtained with the second option. For this reason, in this article I will teach you how to create a Facebook page or Fan Page for companies without dying trying. INDEX 1Difference between a personal profile and a Facebook business page twoAdvantages of a Facebook page for companies. 3How to create a Facebook page (Fan page) for companies. 4Set up your Facebook Page (Fan Page) 5To end!
Difference between a personal profile and a Facebook business page Before learning how to create a Facebook page for companies, it is important that you know some of the differences between a personal profile and a Fan Page. Comparative chart Namibia Email List a profile and a fan page Advantages of a Facebook page for companies By creating a Fan Page for your company you get the following advantages: Have several administrators who, depending on the role you assign them, will be the ones in charge of managing your page to facilitate the work. Manage the statistics that help you measure the impact, interaction and number of your followers with which you can improve the strategy applied to your page.
Offer Easy Access
To your company or business information to your users. Advertise by creating ads from your Fan Page with precise segmentation. Establish direct communication with your followers. Optimize the administration of your publications. Schedule your posts from the Fan Page. How to create a Facebook business page To create a Facebook page, you must have a personal profile on this social network so that they can be associated . However, you can change the settings and add other profiles as administrators on your page later. Follow these steps and learn how to create a Facebook business page: 1. Enter your Facebook profile. You can do it with your email and password or by selecting one of the profiles in which you have recently logged in.
Screenshot indicating how to enter your Facebook profile If you still do not have a profile, you can fill out the form that is on the upper right side and continue with the following steps. Screenshot indicating how to create an account 2. On the top right side of the blue bar in the main menu, you will find the Create button . Click and a tab will be displayed. Select the Page option to create your Fan Page. Button with Page option 3. The two page categories offered by Facebook will appear: Business or brand: show your products and services, highlight your brand and reach more customers on Facebook. Community or Public Figure: Connect and share with people in your community, organization, team, group, or club.
Screenshot Showing Facebook
Fan Page categories 4. Choose the category for the page and select Get Started . A new window will open. Enter the name of the page, the category of your business, address, zip code, phone number and click Continue. Screenshot showing the data you must enter for the Fan Page 5. Add a profile photo with measurements of 180 x 180 px minimum or 1080 x 1080 px maximum. So that people can find your profile. Select the Upload a profile photo button. Button to upload a profile picture 6. Also, add a 500 x 500 px cover photo. Pages with cover photos get more likes and views. Button to upload a cover photo 7.