Do you know what is the most important thing in a text after the title? Yes, the introduction! Although the content of all the text has been exceptional, if your introduction is bad, forget it! No one or few people will read your writing. The introduction is the first contact with your readers, therefore, you must use words and a tone that attracts them from the beginning, that makes them feel identified and motivates them to continue reading your content. In the world of content marketing, there are endless distractions that can make people do something else than read that article you worked so hard on or that strategy you worked so hard to finish. That is why throughout this article I will be giving you tips to make your introductions captivate.
INDEX 1Introduction Definition twoTypes of input 3Questions to answer in your introduction 4Tips for the perfect introduction 510 Tips to write it better Defining the concept of introduction An introduction is the beginning of the text and its function is to familiarize the reader with the topic you are going to talk about. It is to give him a context and Bermuda Email List what the rest of the text will be about. The introduction of a text serves to justify the reading and is the watershed of what the text contains. It is an important element since with it we can captivate the reader and create curiosity in him, which will make him want to continue reading.
Remember That The First
Impression is the one that counts, it is an important opportunity that you will have to make your reader identify with your tone, that is, the way in which you are going to refer to him. You will have to make clear the message you want to convey and above all, that they are interested in your content. Throughout this article you will find tips that will be very helpful in writing a good introduction… Types of input Types of input It is true that the introductions follow the same structure, what varies is the content that is in it. This change comes from the purpose of said text. Much of the introductions will take a narrative, analytical or persuasive perspective. narrative introduction It is one in which the editor tells a story. Usually the hook is a small snippet of said story.
Example: “My days as a mother passed normally but I really wasn’t prepared for what was to come. How wrong we are when we think that life follows its normal and calm course! A tremendous change was coming and it took me by surprise. Analytical introduction In this case. Information is provided to educate the reader about the topic that the writing will deal with. To hook your audience you can ask a rhetorical question. An informative statement that gives us clues about the main point of the writing from the first moment.
I Advise You To Use Rhetorical
Questions at the beginning. Example: “Digital marketing is the application of strategies applied to digital media such as social networks, web pages, email, etc. Throughout this article we will make clear its benefits and the main strategies…” persuasive introduction This introduction makes use of ethos (content must be presented in a reliable way to make it believable). Pathos (evoke emotions and feelings in your audience), and logos (logical reasoning behind the claims). The combination of these three will give your introduction the ability to persuade your reader. Example: “Do you want to know why it is advisable to do market research?
