One of the digital communities that has become relevant in recent years, despite its detractors, is Twitter. It has become one of the main sources of information in real time and is used by 126 million users so far. Therefore, the use of this microblogging tool goes beyond writing tweets, it is about the image that can project the profile of your company or personal brand. This image can be positive or negative, depending on how well optimized it is. To create your profile effectively, you need a few elements like username, profile picture, bio, and Twitter background or cover. In this article I will show you everything related to the latter and why it is considered one of the most important.
Go for it! What is the Twitter background? Screenshot of a Twitter profile specifying the location of the cover The background or cover is a header located at the top of the Twitter profile in which you can upload images. The size of the photo must be 1500 x 500 pixels, it can be in JPG or PNG format and must weigh a maximum of 5 mb. The cover Ecuador Email Address considered one of the most important elements because it is the first impression that the user has when entering your profile. It is recommended as a space to promote your brand, your product, some image related to personal branding or even suggest an action by the user. Take your time to know what you want to highlight.
In Case Your Account
Is to work on your personal brand, it is recommended that you create your own designs. At first you may have difficulty finding royalty-free images, but you can find free resources in image banks, select one and add your social networks. Of course, when designing you must take into account that the background is not responsive, that is, even if you upload your cover in the correct size, on some mobile or desktop devices you will not be able to see the full background. What are the benefits of customizing it? If you think that your Twitter header is not a relevant element in the optimization of your profile, I would suggest that it is more important than you think.
Just some of the benefits it can provide you are: Differentiate yourself and stand out through a different and creative image, within the framework of your corporate identity. People will come to your profile and see something that will make them say “wow”. Advertise your star product or service without the need to publish it continuously. The product will always be there in the front row. Share your other social networks so people can search for them. This is mainly used among those who work on their personal brand. Share your main monetization resource, such as an online course or service. You can include other elements such as QR or promotional codes that motivate users to enter your profile continuously. Share a reason to visit.
Reinforce Any Marketing
Campaign you are working on. This is a good tactic especially at the stage of introducing a product or service. Promote your own hashtag with which your community identifies your company. How to change the Twitter background? Now that you know its importance, you need to learn how to change the background of your Twitter profile to benefit from its features and work to be a reference in this social network. 1. Once you have logged into your account, click on the Profile button. Screenshot pointing to the location of the profile button on Twitter 2. On the right side of your profile, you will find the “Edit profile” button. Screenshot pointing to the button to edit a profile on Twitter 3. When you click on it, a new window will open with all the elements where you can make changes.